KILL YOUR DARLINGS
Working closely with the talented team at togetherr we helped the start-up find a brand tone of voice. A voice meant to shake up the industry, invigorate creatives and business, and show a new way forward.

To launch the platform we helped Per Pedersen and Drive Studios craft a treatment about the industry we love, and the flimsy future of it. "Kill Your Darlings" became a lovely documentary directed by the talented Adam Bonke and Christian Bonke.

Watch the documentary that was the talk of Canned 2022, and follow the brilliantly talented Anouk Jans, as she sets out to explore the state of our business.

Shortlisted at D&AD, Cannes and OneShow 2023.

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